Our brains, that is.
Marketing is the greatest superpower ever invented.
At first, all that tech was meant to convince us to buy things we wanted. Increasingly, it’s being used to convince us to buy things we don’t even need—to include shitty, fascist politicians.
What happens when the martech has a direct connection to our brains?
Ugh. That’s a bit too dystopian for me to dwell on.
Let’s just say Facebook is the Walmart of the Internet and try learning from the past.
Before it’s too late.